by autonomous » Sun 25 Nov 2012, 18:32:09
Notice how these people are pushing, shoving, screaming, stampeding and even shooting people over something that isn't even an essential need like food? There are two sides to this picture, and the other side, the capitalist producers and organizers of this insanity are no different than these mobs except that they operate on a much larger scale.
The documentary series "The Century of the Self" provides an insight into how capitalists and politicians applied Sigmund Freud's work in the bubbling and murky world of the subconscious to tap into the desires of the masses. Unwittingly, Freud's techniques for probing the unconscious mind served as the precursor to a world full of political spin doctors, marketing moguls, and society's belief that the pursuit of satisfaction and happiness is man's ultimate goal.
$this->bbcode_second_pass_quote('', 'T')he Century of the Self asks deeper questions about the roots and methods of modern consumerism, representative democracy, commodification and its implications. The business and political world uses psychological techniques to read, create and fulfill our desires, to make their products or speeches as pleasing as possible to us. Curtis raises the question of the intentions and roots of this fact. Where once the political process was about engaging people's rational, conscious minds, as well as facilitating their needs as a society, the documentary shows how by employing the tactics of psychoanalysis, politicians and capitalists appeal to irrational, primitive impulses that have little apparent bearing on issues outside of the narrow self-interest of a consumer population.
Paul Mazur, a Wall Street banker working for Lehman Brothers in the 1930s, is cited as declaring "We must shift America from a needs-culture to a desires-culture. People must be trained to desire, to want new things, even before the old have been entirely consumed. Man's desires must overshadow his needs."
$this->bbcode_second_pass_quote('Sigmund Freud', 'A')merica is a mistake, a giant mistake.