SUV Haters Vent in GM’s Make-Your-Own Ad Contest

General Motors is unlikely to choose the winner of its make-your-own Tahoe ad contest from the entries circulating the web on Monday.

With GM providing all the online tools to let the creative juices flow, SUV haters took the opportunity to let their feelings show in ads that linked the gas-guzzling vehicles to global warming and inconsiderate drivers. The contributors’ sometimes off-color text was superimposed on video of the new 2007 Chevy Tahoe tooling down an open road in the mountains or some other grandiose landscape.

“This powerful V8 engine only gets 15 miles per gallon. In a world with limited resources, you don’t need a GPS to know where the road leads. Our planet’s oil is almost gone. Peak oil is here. Maybe you should walk,” one ad said.
TechWeb