Harris Interactive: European Car Buyers Want Fuel Economy, but Not Hybrids

A new automotive study conducted by Harris Interactive in the five largest European countries shows that enhanced fuel economy is the top automotive technology vehicle owners say they are very or extremely likely to purchase for their next new vehicle (41%).

This is consistent with findings from a US-based study, also conducted by Harris Interactive, showing that nearly half (47%) of vehicle owners are very or extremely likely to purchase a new vehicle with enhanced fuel economy. However, Europeans are less likely than their US counterparts to say they are very or extremely likely to purchase a new vehicle with hybrid electric technology (20% vs. 30%).

greencarcongress