A business that grows organically

…Monk represents the growing maturity of an industry that for decades has struggled with a reputation as being on the fringe. Although he lives on a small property on Victoria’s Mornington Peninsula (with horses and chooks), he is a tertiary-trained professional who can mix with the corporate world. And in a refreshing change from the glumness that so often accompanies environmental messages, Monk is an optimist.

“I’m not much of a Henny Penny character; I don’t think the sky is going to fall in,” he says. “I am actually excited about the coming decades of peak oil [shortages] and water scarcity. I’m more excited for my son and daughter than I am scared…”

“Times of great change can be scary, but they also throw up great challenges that rock our ideas to the core and force us to respond. The market will drive those changes; opportunities will be everywhere.

“Yes, things like land degradation and peak oil will send some people backwards and even out of business, but that’s often because they are using old practices. Problems create new thinking and new actions.”

Sydney Morning Herald