by americandream » Tue 22 Sep 2009, 21:15:47
Welcome to my world. Financial advising has its own subgroup of market profiling, invariably driven by houses intent on pushing their structures and clients who will not listen to objective advice; ethics and cost opportunities be damned. I'ld rather we towed the advertising industry out into the deep blue and left them to fend for themselves.
Seriously though, I don't know how you deal with this growing impasse in the misuse of resourcing worldwide (health, infrastructure, etc, etc) other than to scuttle this whole, nasty tub. On a more realistic note given the nature of the status quo and the fact that the sun is not about to rise on a brave new world of socialism, I'm rather leery of anymore privatisation (cost rationalisation) having seen British Rail, to name one example, reduced from a less than efficient public service to a for-profit shell of its former self.
$this->bbcode_second_pass_quote('smallpoxgirl', '')$this->bbcode_second_pass_quote('americandream', 'O')ne could say this of all forms of advertising and marketing. After all, the intent is to create loyalty. One's interest seldom figures I should imagine.
Yeah. I just think that advertising becomes especially pernicious when one person is getting the supposed benefit and another is paying the cost. In that setting, it doesn't take much encouragement to get people wanting the more expensive product. I deal with this with freaking Yaz several times a week. Patients come in wanting Yaz when a generic pill would do just as well at 1/5th the cost. I have to have this long discussion and they usually end up acting like I'm stiffing them somehow. After all...what do they care how much it costs. Their insurance is going to cover it anyway, and those people on the Yaz commercial look so damn happy and enlightened.
Believe it or not, even the name of Yaz is a slick marketing ploy to doctors. All things being equal, which would you rather write twenty times in a day? "Yaz" or "Orthotricyclen Lo"? The three letter name is brilliant. I don't get writer's cramp, the patient gets to feel hip and trendy. The insurance company gets screwed, but what do we care?