by wisconsin_cur » Sun 07 Sep 2008, 01:22:54
Link to a Book Review
$this->bbcode_second_pass_quote('', 'T')hree new books – one by a journalist, another by a sociologist and a third by an anthropologist – raise some important questions about our relationship with the ephemera of consumer society and how consumption habits are shaped by our search for deeper meanings. In a world of mass consumption, what happens to individual identity? And do we own the stuff, or does the stuff own us?
And what will happen to this strange animal the 21st century Westerner, when meaning can no longer be sought through consumption? When there are no more cruises to Alaska, technological toys or fashion trends to emulate? Or at least none that are affordable?
We are meaning seeking creatures... however the neurology works, whatever the evolutionary advantage (if there is one) whatever the reason, this is what we are. This will not change with the declining production of petroleum or the known and unknown events that will accompany that decline. Where will we look for meaning? Where will we find it?
The possibilities are the usual suspects:
1)nation or tribe: It may not make economic sense to restrict trade or go to war against a neighbor but it does provide a person and people with a sense of meaning and identification... a negative one since we are against the "other," but meaning none the less.
2)Old religion: Converts are the most militant and conservative of religious believers. When people turn or return to church or mosque we should not be surprised if they do so with a fervor that turns them against many of the values of today. People are about to become disillusioned with the way they thought the world was... don't be surprised if they throw the baby out with the bath water.
Of course these first two are not mutually exclusive.
3) New religions and sects: Only rarely do these become significant but if we look through the annals of history we will read of plenty of small groups with "odd" beliefs that crop up from time to time. We should not expect the future to be any different. Some will retreat to perfect piety however they see it others will march confidently forward... perhaps even militantly forward.
4) ideology: I don't see any new ones waiting in the wings but it is hard to tell what new idea might catch on like wildfire. When people are convinced of the rightness of their cause and they find meaning in that cause they feel secure in any number of crimes they might commit in the pursuit of that cause. Maybe we will see are re-birth of some of the now unfashionable ideologies, maybe something new... either way look out.
5) (add yours here)