by FreakOil » Wed 02 Apr 2008, 01:41:09
$this->bbcode_second_pass_quote('Kaj', 'S')econdly, you need to look at the public relations industry, which is massive, and understudied. These are the people who write over half the news. They work primarily for other industries and governments. They write propaganda. That isn't hyperbole, its the word that the industry has used for decades until the term fell out of favour. The biggest of these public relations industries is owned by the defense department.
The business media are interested in cutting costs to stay competitive. So they often accept the heavily-processed information straight from the public relations press. All of this information has been processed to try to persuade a certain point.
This information doesn't have to be outright lies for it to be misleading. They just select certain truths. By ignoring the crucial truths, you can completely change the perspective of a situation.
This is important. Even if an editor knows that a press release is biased or just total BS, they may still run the information, but citing the organization. So the lead will say something like, "Disposal of uranium-tipped bullets does not harm the public, according to the Department of Defense."
The editor may think this is total BS, but the Department of Defense is important, so that the fact that they're saying it is "news," and we've printed the words "according to the Department of Defense," so the readers know where this is coming from and can judge for themselves whether or not it's BS. But the average reader just remembers the words "uranium-tipped bullets" and "does not harm." They're BS detectors are not at full attention.
I've read about television stations - mostly financially struggling local broadcasters - running programs produced by PR companies on behalf of government institutions because they can't afford to make their own material. And let's not forget outright bullying. Monsanto is notorious for giving reporters and media "an offer they can't refuse."