The New Frontier

Jason Bradford, an academic with a Ph.D. in botany founded the Willits Economic Localization project, otherwise known as WELL. Brian Weller, who showed up at the first screening that Bradford hosted of The End of Suburbia, eventually became an instrumental participant in WELL. In the two years since then, Bradford and Weller have learned some interesting lessons about mobilizing a community to prepare for the inevitable changes ahead.

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